With a quick deployment, our platform starts to ingest and visualize everything your customers experience on web, native app, and kiosk. The impact of every customer interaction is automatically quantified, every customer session can be replayed, and most importantly, all your teams can work from a single version of truth. That’s why the biggest brands […]
G2 Rating:
(222 reviews) |
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Reviews
Cheryl H.
Star Rating: 4.5
What do you like best about the product?
QM is the Ferrari of digital analytics, complete with top notch staff who take time to understand your business to help you extract value. Although it's undoubtedly suited for Retailers with a conversion moment, publishers and subscription services and other industries can find value in usage tracking, investigative error detection, A/B design testing and compliance monitoring. There is nothing we haven't been able to build metrics for by way of designing 'events' to fire on design feature appearances or moments of interaction, and using advanced and detailed logic in Beta Dashboards to build customized numerators and denominators in highly specialized metrics based off of those events. Compared to other competitors, the logic and granularity of the things we are able to monitor and track is incomparable because of the level of customization the QM team can devote, their dedicated approach to understanding your business, and the logic available to track things on an individual, session, or page hit basis. I love the Visible app - being able to quickly see heatmaps and scroll depths from your site itself, and being able to see detailed journeys and funnels that you can customize not just based on URL visitation but any interaction moment you choose, including presence of error messages for example. Did I mention already that the QM staff are unparalleled? Cam in particular has been a wonderful proactive and invaluable asset in his knowledge of our company in designing the events we need to track new design features, and we appreciate proactive error and design suggestion improvements from Lake.
What do you dislike about the product?
For those that rely on digital analytics vendors for customer tracking and reporting purposes, I would like to see a Googlesheets integration so dashboards can be downloaded and deliverables built from them. For others, the dashboards and historical charted metrics are enough. QM permits analytics from a visitor, session or page hit basis but is based on a session model (where a session is a visit to your site, and times out after 30 mins of inactivity) which gives great frequency indications, but their upcoming work to make the visitor metrics more front and center will be welcome to our needs. I am also very excited about sequential eventing: being able to design metrics around not just those who did A, B and C, but those who did A followed by B followed by C which will be extremely helpful in getting us monitor and design digital frictionless journeys. I would recommend a dedicated member of staff to get the most out of your contract with QM. The learning curve can be steep to get to the level of self sufficiency, but the climb is worth it - you can literally measure anything you want.
What problems is the product solving and how is that benefiting you?
- Compliance Monitoring - Error Detection: we are able to see moments of frustration in Replays and see what on the page may be causing it - Design Improvement: we are able to compare before and after design changes, and monitor A/B tests to qualtify improvements - Customer Segment Behavior tracking: We are able to track key detailed customer behaviours and monitor key journeys to get early warning signs of waning interest - Seasonal customer behavior pattern tracking: We are able to track seasonal differences and plan ahead to counter them
douglas h.
Star Rating: 5
What do you like best about the product?
What I like best about Quantum Metric is the people. Among the ways I could describe how great they are, I'd like to highlight their problem solving skills. They're a "yes and" team. No matter the use case, the QM team develops solutions that deliver insights to the business.
What do you dislike about the product?
Among QM's opportunties, the tool could improve how it displays the interactions experience. The experience feels less exact or uniform than I'd want. But this is not a huge deal, because the same insights can be recieved through a different method.
What problems is the product solving and how is that benefiting you?
Quantum Metric delivers insights that allows the business to quantify how the the web expereience impacts sales. These insights allow the business to find the biggest frictions in the funnel and prioritize. It allows the business to conduct pre/post analysis on changes made to the site. It allows the business to understand and compare shopper segments. It provides the business concrete examples of sessions for troubleshooting. QM delviers insights on pricing, copy, conversion, cart size, session time, and SO MUCH more.
Julian S.
Star Rating: 4.5
What do you like best about the product?
Product - The session replay and event capture helps us easily identify friction in the user's experience. By default, QM captures almost everything happening in the DOM and has pre-built events to identify user issues, meaning we don't have to test, retest, and hope to replicate a user issue. QM has helped us improve conversion rates on marketing LPs. QM allowed us to pinpoint specific customer login issues coming in through the call center when other analytics tools could only point us in a general problem area. Support - We meet monthly with a three-person team from QM...our CSM, a product lead who helps us create reports and configure events, and our engineering lead who helps with some of the more technical issues. When we had internal barriers to ingesting clickstream data, our QM team went above and beyond to find a workaround. Our onboarding engineer helped us implement and configure QM very quickly and really helped smooth the learning curve. This isn't like many tools that leave you to wander online forums and tech docs looking for answers, though they do have a great online learning center and user community.
What do you dislike about the product?
No major compaints about the session replay portion of the tool but the out-of-the-box reports can be sparse at times and we initially had issues with some of QM's custom reporting interface. You could only combine certain dimensions and metrics and the custom reporting interface crashed a lot. We gave QM feedback about our inital pain points and they responded by fixing certain features and adding many more. The reporting portion still has a ways to go, but I was impressed by how the engineering team really engaged with our feedback and has fixed a number of user pain points.
What problems is the product solving and how is that benefiting you?
QM has helped us identify and fix technical issues leading to funnel abandonment, improving our overall conversion rates. It also helps our creative teams see which messages users respond to and how they use our site.
Pritha A.
Star Rating: 4.5
What do you like best about the product?
accurate view on what the customer experienced. Very easy search events. 1 year ' s data log. Any console js error will be captured. All the error events created are super helpful and more tracking events. We get instant help from the team on any clarifications. Especially @cameron couch - Appreciate all his help.
What do you dislike about the product?
very few functionalities are slightly not do-able by new bees and it should be explinaed to them on how to build dashboards. one view for the visual metrics where we can apply a filter and see the drop off point, grab session ids for triage, journey/funnel detials and how it got converted.
What problems is the product solving and how is that benefiting you?
data that doesnt exist after 14 days are effectively triaged using qm by our whole team. customer escalation and legal issues are being triaged using qm (even if its over a month) drop point details. journey funnel.
Constantina V.
Star Rating: 5
What do you like best about the product?
Quantum Metric is a very powerful tool that takes the guesswork out of understanding the customer experience. It allows us to actually see what the customer experienced when looking into an issue, and also allows us to identify optimization opportunities.
What do you dislike about the product?
Areas for improvement is that it is not available in all of our customer flows and the PII blocking could get better so that we're only blocking words that are relevant to PII and not field descriptions or anything else that would allow us to understand the experience.
What problems is the product solving and how is that benefiting you?
QM helps us differentiate between a defect, user error and optimization opportunities. We use replays to understand the customer journey and also use heat maps to understand where improvements can be made or where there is room for making the journey more straight forward for the end user.